May 2023
BAFTA TV Awards with P&O Cruises | Memorable Moment Award
As part of their new multi-year partnership with the BAFTA Television Awards, P&O Cruises launched the P&O Cruises Memorable Moment Award.
The presentation of this award was a key moment in itself during Sunday’s ceremony, as these are the only winners which are voted for by members of the viewing public. And for the very first time, the famous BAFTA mask was turned into P&O Cruises’ signature shade of blue.
Honouring the impact that UK television has to entertain, inform and bring the nation together, the winning moment was Paddington meeting The Queen during her Platinum Jubilee.
We produced two shareable social media short form videos for the brand to share on the day of the ceremony, and later that week two longer edits for their own YouTube channel to fully celebrate the award and the winners: